CRAFT Forge

The Toolset for Charity Data Users

If you’ve ever tried to fix a leaky tap without the right spanner, you’ll know how frustrating it is. That’s how many charity teams feel about data: they’re expected to deliver insights, but nobody has given them the right tools.

Our solution? CRAFT Forge.

It’s a growing set of easy-to-use apps and integrations designed for charity data, no matter your database or CRM of choice. Every tool is built on a few simple principles:

Lightweight — Quick to set up, doesn’t demand a huge IT project.
Practical — Solves a real, everyday problem that people face.
Respectful of resources — affordable, and mindful that you might not have a big data team.
Secure and compliant — GDPR-ready, no unnecessary data retention.
CRAFT - Charity Reporting and Analytics Toolkit

Data Quality:

Every fundraiser knows the pain of duplicates, missing postcodes, or expired email addresses. The Data Quality App runs a series of checks against your CRM export — things like accuracy, completeness, validity, uniqueness, timeliness, and consistency. It then generates a clear report you can share with your team. No data is stored; it’s analysed and reported back instantly.

Impact: A database that fundraisers trust, fewer supporter complaints, and better campaign results.

Gift Aid Submission:

Gift Aid is often worth 25% extra on donations — but only if it’s claimed correctly. Our Gift Aid Helper scans through supporter data, checks declaration status, and flags potential issues before you submit to HMRC.

Impact: More income reclaimed, less time fixing errors, and peace of mind at audit.

And this is just the start…

We’ll be releasing new tools regularly, all with the same principles to get your data where you want it to be.

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