Bite-sized learning for people who keep the data engine running.
Why the Academy Exists
Most charity data people fall into their roles rather than train for them. You end up learning on the job, piecing together bits from colleagues, Google, and a lot of trial and error.
The Academy is here to take some of that weight off your shoulders.
It’s a home for practical, calm, sector-shaped learning — created by people who get the realities of tiny teams, legacy systems, and supporters who deserve better data.
Every course is designed to be small, useful, and something you can apply the same afternoon.
What You’ll Find Inside
Right now, we’re starting small with our first course – How to Be a Great Database Manager – but this is only the beginning.
More courses, guides, and micro-learning will follow.
Here’s what the Academy is built around:
Practical Skills, Not Theory
Clear steps. Real examples. Sector stories you’ll recognise.
No jargon, no fluff — just things that help you do your job more confidently.
Learning That Fits Around You
Short lessons, simple formats, and “take this into your next meeting” actions.
You don’t need a whole afternoon. Ten minutes with a cup of tea will do.
Guidance from People Who Do This Work
Everything is shaped by experience across dozens of charities.
Lessons come from lived reality — the messy bits, the people bits, the quick wins.
A Growing Library
The Academy will expand as the community grows.
Future topics will include: data quality, segmentation, CRM essentials, governance, reporting, and how to run a healthier database function.
Every member of the CRAFT Crew matters on this journey – your feedback shapes the roadmap.
A Note from Us
CRAFT is new. Growing. A little experimental in places.
But it’s built with heart — and with people like you in mind.
If there’s something missing, tell us. We’ll build it together.
Pull up a chair at the campfire. Come meet the Crew.
Spotlight Course: How to Be a Great Database Manager
A friendly, confidence-building introduction to the role.
